We've spent all day oo-ing and aah-ing over the fantastical pictures from last night's Met Ball – always a major highlight on the fashion calendar. To mark the opening of the 'Schiaparelli And Prada: Impossible Conversations' exhibtion at the Costume Institute at New York's Metropolitan Museum, the most dazzling stars of the fashion world gathered in all their finery. We were astounded (and confounded!) by some of the gowns, but were most excited to see actresses Dree Hemingway and Jaime King both wearing Topshop on the red carpet. Considering Hollywood's glitterati can choose to wear any designer of their choice, it's a real honour to see our very own pieces being worn to such a prestigious event.

So how does a Topshop dress from our London HQ end up being worn by a style icon at the Met Ball? We met with Topshop's Head of Design Development, Geraldine O'Brien to find out.

Geraldine

Geraldine (far left) with the design development team and fabrics that were used for Jaime and Dree's dresses.

Geraldine, tell us about what your job involves?

I've been working for Arcadia for over 21 years, and on a daily basis I run the sample and pattern room here at Topshop HQ. We oversee the creation of all brand new products – from the design stage, to producing samples, to testing the final garments. Every day throws up new challenges for us! 

GettyImages_144013347
Dree Hemingway in her custom Topshop Unique AW12 gown.

So what happened when you found out about the Met Ball dresses for Dree and Jamie?

It was most certainly a team effort! Right from the start, we knew we were going to create a special custom Unique gown for Dree in the gold sequin fabric – we started by taking the original AW12 catwalk design and then made it floorlength. It was all fitted to her, a complete one-off. Then last Monday, with one week to go, it was decided that the dress should be knee length! Thankfully, she flew straight in to London for a fitting and we managed to get it finished and sent over to New York in time for the event.

GettyImages_144000255
Jamie King in her custom designed and made Topshop gown.

How did you create the dress for Jaime King?

With a lot, a lot (!) of phone calls, at very strange times – we dealt with Jaime directly so had no stylist to worry about! The design team knew that bright scarlet red would look great on her, and would work well on the red carpet – ultimately, no-one wants to photograph a black dress. We took one of the Unique AW12 devore silk fabrics with large and small cross motifs and dyed it that bold shade of red. Holly Wright, one of our designers, sketched a style which we then sent along with the fabric swatches to Jaime in Los Angeles. She sent it back with a few tweaks and her measurements, which are all we had to work with – there were no fittings! She looked great though, really happy and comfortable, so we were pleased.

GettyImages_144009800

Who else would you like to dress for the red carpet?

Every year the Topshop team dress interesting people for the Met Gala and other big events – last year Ginnifer Goodiwn and Jessica Szhor wore dresses by us. It is always stressful and last minute, but equally there's a huge sense of achievement. They are all cool girls, so let’s see who we get next year!

Comments

Feed

You can follow this conversation by subscribing to the comment feed for this post.

I loved looking through the images from the Met Ball. So many attendees opted for beaded and sequinned gowns which shows that 20s style is definitely the strongest trend around.
http://paulatasker.squarespace.com/


Report this comment

Hello! Love you pics from the MET GALA. I’m a big fan of TOPSHOP. I always find inspirations here. Hope you become a fan of my blog too. Angela xo


Report this comment

Post a comment

Comments are moderated, and will not appear on this weblog until the author has approved them.


Topshop Tweets

Voluminous proportions, seductive textures and a persona all their own - wrap yourself in our coats of the moment. http://t.co/Mq5SijHNaB
about 7 minutes ago

Head down to our Oxford Circus flagship to get your teeth into some spooky treats from @lolascupcakes! http://t.co/y5JuKjrTQz
about 47 minutes ago

If you buy one coat for winter, make it so-now shearling! http://t.co/Mq5SijHNaB http://t.co/RwRwGf6qQq
about 2 hours ago

Topshop Instagram

10731541_1410489039236963_1882933821_n
10731979_675375789243196_24195852_n1
10731979_675375789243196_24195852_n


See more snaps

Download our app

Read our blog on the go with the Topshop iPhone app!