Posted on January 3, 2014

There’s always something magical about a beautiful shop window. From Audrey Hepburn gazing at the jewellery in Breakfast at Tiffany’s to the Christmas scenes at iconic department stores to the ever-inventive displays at Topshop, window shopping is best when it transports us to a whole new world.

Ever thought you could create this kind of magic yourself? Well, this year book publisher Phaidon are calling all budding Visual Merchandisers to design the world-famous windows of Foyles bookshop at Charing Cross Road! Working with the theme ‘books in fashion’, the winning design will showcase fashion books during London Fashion Week, including Pattern, Philip Treacy, The Fashion Book and The Anatomy of Fashion.

To enter, email your design with a 200-word cover letter explaining the concept with your name, address and contact details, as well as where you are studying, to by 30 January 2014. The winner and two runners up will win a selection of Phaidon books worth £200.

For more information, head to Or need inspiration? Pick up a copy of The Fashion Book here or watch the video to see fashion greats like Iris Apfel and Stephen Jones talk about this iconic fashion bible in our Manhattan and Oxford Circus stores.



You can follow this conversation by subscribing to the comment feed for this post.

Thanks for using the time and effort to write something so helpful. Hope you can post more like this.

Lisa at Ellesilk! xx

Report this comment

will comprehend at the stage of purchase, and now not have confidence rebates for my cut price searching. you would like to choose a puppy foods that conforms to minimal specifications for the rationale that officials strictly regulate pet meals.

Report this comment

Post a comment

Comments are moderated, and will not appear on this weblog until the author has approved them.

Topshop Tweets

One week 'til #Halloween! From velvet bodies to monster prints, make your outfit scarily good.
about 57 minutes ago

Meet AW's coolest no-sleeve jackets!
about 2 hours ago

Can you guess which model and VIP insider we've enslited to help #UNLOCK5th?
about 4 hours ago

Topshop Instagram


See more snaps

Download our app

Read our blog on the go with the Topshop iPhone app!