TOPSHOP IN NEW YORK

With our first US store opening on Broadway and Broome, there's loads of great stuff going on across the pond. Can’t wait for the opening on April 2nd!  

Check out what our New York store looks like at the moment on Racked!

A LITTLE PIECE OF MIND

A Little Piece of Mind is a charity project that has been put together by Marque - a design and branding studio who are based in Glasgow, London and New York.

Over the past six months, for the 'A Little Piece of Mind' project, Marque has been searching for the world’s expert quilt makers to create a series of contemporary quilts. And after being exhibited later in April, the quilts will be auctioned along with a digital quilt that Marque is simultaneously creating - that's where 'a little piece of mind' comes in!

The proceeds are being split between two charities who are working to help the homeless: Shelter in London and Glasgow and The Bowery Mission in New York, which is what makes this a project with a brilliant cause. And in the spirit of charity, Marque has asked those they admire and respect in the creative community to provide a little piece of their mind by submitting the fabric for the quilts. 

Take a look at some of the designers who have already contributed: Boudicca, Daisy de Villeneuve, Eley Kishimoto, Fred Butler, Giles Deacon, Homework, Hussein Chalayan, Liberty, Luella, Marc Jacobs, Myla, Orla Kiely, Paul Smith, Poppy de Villeneuve, PPQ, Rachel Speed, Rankin, Richard Nicoll, Rupert Sanderson, Stella McCartney, Stephen Jones, Temperley and Vivienne Westwood.

On show in London from the 10th - 15th of April at LondonNewcastle Project Space, make sure you get down and take a look.

Clockwise from top left: Giles Deacon; Eley Kishimoto; Paul Smith; Luella; Vivienne Westwood; Hussein Chalayan

KATE IN THE OFFICE

With Kate Moss's latest capsule collection set to land in stores on April 2nd, she dropped into the office to review her samples! Check out Kate and her team tweaking designs and discussing fabric choices. To read what goes on behind the scenes, take a look at The Telegraph's interview with Kate.

WHITE TRUMPET

The story of Reno and Julie reads like something from a fairytale. French interior designer Julie Rouzioux moved to London about four years ago to improve her English - she only intended to stay for a year but then she met composer Reno Inchenko at her local East London pub.

With their backgrounds in architecture and music, it didn’t seem that the two would end up in business.  But, the self-proclaimed music geek also turned out to be a fashion one: before enrolling at university to do a BA in sound design and creating his own T-shirt label in 2001, Inchenko obtained an HMD in pattern cutting and garment construction.

Meanwhile, Rouzioux had studied art history and architecture in Paris and Turin and completed a Masters degree in fashion history. A fashion addict - she's always loved vintage clothes and car boot sales!

Together, these sound and interior designers found it more and more difficult not to design. Their creativity had to be expressed – so they made plans. And that's where White Trumpet came from.

With their simple garments muted into highly original urban wear thanks to intricate geometric constructions, their casual yet sophisticated aesthetic caught the imagination of Topshop's concessions buyer Antonia O'Malley.

Now available in Topshop's first pop-up boutique EDIT, this is certainly not the end. It’s only the beginning!

White Trumpet's SS09 collection is available in our Oxford Circus store. Pictures by White Trumpet.

Check out our Q&A with London’s latest duo:

How would you describe where you’re from?
Reno: I’m from North London - it’s a never-ending source of stimulation.
Julie:  I’ve been living in London for 5 years and before that in Paris and Italy, but I still think about Lyon as my hometown. It is a great city, every weekend you can experience a different “mini adventure”: the Alpes, Marseille, the countryside, everything is near by!

What do you love about where you live?
Reno: I love British football and London is great for music. I would have loved to be a musician!
Julie: London is a big city but it feels more like living in little villages - you always bump into someone you know and you can escape just going to the other side of the city.

Does your hometown influence your style?
Reno: Of course!
Julie: Yes and No - Lyon is very conservative but I suppose I still have a little of that stiffness. I like to challenge that, when I go to Lyon, it’s always fun to see people trying to catch up with the London trends.

What are your hotspots?
Reno: Kew gardens, Dalston kebab houses, Emirates stadium and my girlfriend’s bedroom!
Julie: Lyon is amazing for food. We have traditional restaurants called "Bouchon Lyonnais" where you can eat very simple delicious food with a glass of red wine. Restaurants used to be run by women in Lyon - my godmother used to run one, and I have great childhood memories of sneaking into the kitchen.

How would you describe the style where you live?
Reno: The fashion rules are blurred in London which makes people style more unpredictable and refreshing.
Julie: London is fun and very daring. People are not scared of looking stupid and sometimes they get it just right!

BEHIND-THE-SCENES

Check out the behind the scenes footage from our high-summer shoot. Photographed by Max Farago and modelled by Cato Van Ee, Daniella Kocianova, Jourdan Dunn and Amy Greenhough - we now want a whole new wardrobe for SS09!